marketing and communications
Brand symposium offers professional development opportunity
Missouri S&T’s third annual Brand Symposium will be held Thursday, Sept. 27, in the Havener Center. The event, “From Strategy to Story,” focuses on telling a research-based, strategy-driven approach to telling the university’s story to our many audiences. Space is limited so register today.
Read More »Needing photography? Your assistance is requested
While the marketing and communications team prepares to conduct a search for an individual with the right skills to handle the university’s photography needs, they ask for your help and patience during this transition. All photo requests still should be submitted through the online form: marketing.mst.edu/photos/request. Please do your part to ensure that all requests are detailed and completed in advance so that arrangements can be made with freelance photographers.
Read More »Careaga presents to Leadership Phelps County, Show Me Title
Andrew Careaga, executive director of marketing and communications, presented “Working With Your Media Relations Team” at the University of Missouri System’s Show Me Title IX Conference in Columbia on June 5. He also discussed S&T’s marketing and branding strategies at Leadership Phelps County, a program sponsored by University of Missouri Extension, on June 7.
Read More »Brand U: Do’s and don’ts for creating S&T items
Need to order promotional items or official apparel for your department? Here are a few quick tips for what to do and what not to do.
Do:
- Always use the files available on mst.edu.
- Always adhere to the clear space and minimum size standards to ensure legibility.
- Use a licensed vendor when ordering items that bear the university name, university logos or other trademarked verbiage.
- Contact the marketing and communications department at 341-4328 or marketing@mst.edu if you have any questions or need additional guidance.
Casting Call for faculty and students set for April 3-4
The marketing and communications department is looking for undergraduate and graduate students as well as faculty who are interested in being “on call” for various creative and marketing opportunities throughout the academic year. In exchange for spending about 20-30 minutes of their time with the marketing and communications team on either April 3 or April 4, they will receive a free lunch and an exclusive S&T T-shirt. RSVP is requested at http://marketing.mst.edu/castingcall. Once registered, you can drop in anytime during the sessions on April 3 or April 4.
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Missouri S&T earns 14 awards in CASE competition
106SharesMissouri S&T received 14 awards for excellence in design, digital communications, magazines, marketing, publications, special events, video and writing from the Council for Advancement and Support of Education (CASE). The awards were presented at the CASE District VI Conference in St. Louis on Jan. 29. Missouri S&T won three gold awards, five silver awards and […]
Read More »Careaga recounts branding journey from UMR to S&T
“The Elements of Brand-building in Higher Education: The Role of Strategy, Research and Internal Engagement,” by Andrew Careaga, executive director of marketing and communications, was published in the winter 2017-18 edition of the Journal of Education Advancement & Marketing. The invited paper describes Missouri S&T’s branding initiatives during the 2007-08 name change from UMR and more recent branding efforts associated with S&T’s strategic plan. The abstract is available online.
Read More »Missouri S&T earns 12 awards in CASE competition
Missouri S&T received 12 awards for excellence in alumni magazines, video production, graphic design, digital publications, research publications, student recruitment publications, web and interactive marketing, and photography from the Council for the Advancement and Support of Education (CASE) during the joint conference of CASE District V and District VI held Dec. 11-13 in Chicago.
Read More »Careaga named CASE trustee
Andrew Careaga, executive director of marketing and communications, has been appointed to a three-year term on the board of trustees for the Council for the Advancement and Support of Education (CASE). Careaga was appointed during the CASE Annual Assembly held July 17-19 in New York City. As a trustee, Careaga will represent CASE District VI, […]
Read More »University Advancement earns 11 CASE awards
The University Advancement division earned 11 awards out of over 400 submissions during the CASE District VI conference, held Jan. 24-26 in Kansas City, Missouri. The division received four gold awards, two silver awards and five bronze awards for projects ranging from graphic design and news writing to video and photography.
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