Learn how to market high-tech products and services

A three-day executive course on the marekting of products and services associated with technology and life science will be held Nov. 28-30 in Columbia. The host for the event is the University Center for Innovation and Entrepreneurship at Mizzou. The course, which is built around the sharing of real-life examples, addresses individual marketing challenges and case studies. The course is led by Chris Halliwell, a business consultant who has mentored several new technology companies and has given presentations at leading universities. The cost is $500, which includes lodging, course materials and all but one meal. The second participant from a company may register for a reduced cost of $300. For mid-Missouri participants who don't require lodging, the cost is $100. For more information, contact paulsellm@missouri.edu or bwhite@umr.edu.